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InsightBLOGApril 23, 20261 min read
Q&A Series: On Firing Clients, Sizing Positions, and Ignoring Book Value
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Primary Source Material
Published via investore
At IMA, we deal with prospective clients who have a short-term time horizon very differently. We do what I call "reverse marketing." I write articles, people read them, and when they get interested in our services, they download our brochure and reach out to us.
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